The longevity and freshness of cut flowers are determined by their “cold chain” management. Precooling is the most critical first step in this process. Before your flowers are even loaded onto the plane, we facilitate state-of-the-art precooling services to bring their core temperature down to the optimal level for transport, typically between 2-4 degrees Celsius.
This vital service is performed at specialized facilities before the flowers are airlifted from Kenya. By rapidly removing field heat, precooling significantly slows down the flower’s respiration rate and metabolic activity. This process prevents premature wilting, maintains stem and petal rigidity, and extends the vase life of the flowers, ensuring they arrive at their destination in peak, vibrant condition, ready for sale and display
Reasons:
Preserving Vase Life: Precooling is essential for maximizing the freshness and longevity of flowers.
Advanced Facilities: We partner with modern, temperature-controlled facilities that specialize in floral precooling.
Critical First Step: This process is the foundation of a successful cold chain, preventing spoilage.
Ensuring Quality on Arrival: Flowers arrive fresh, firm, and vibrant, just as they left the farm.